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The Local: Specialist Off-Licences, Built for Profit

The Local stores are designed to maximise profits for off-licence retail. With a focus on an enhanced alcohol range giving consumers great value whilst driving profits for retailers.

Symbol Stores

Symbol Stores

Depots Nationwide

Depots Nationwide

Trusty Employees

Trusty Employees

Turnover (2025)

Turnover (2025)

Year on Year Growth (2023-2024)

Year on Year Growth (2023-2024)

Benefits of becoming a The Local store include:

No joining fee

Free delivery with low minimum order levels

Access to our best promotional prices and deals across the year on over 7,500 lines

Dedicated support from our field team of retail specialists

Access to 3 weekly promotions, daily deals and deep dive trade weeks

2% promotional compliance reward - for simply running our promotion in full (with no retro to claim)

Full store performance and redevelopment advice, including store layout and category planning advice

Free EPOS system, extensive POS kits and digital marketing support

Our Stores

The Local Walmersley, Anil Velji:

“We’ve been a Parfetts fascia member for around ten years in total, and for the past three years we’ve proudly operated under The Local brand. Our profit margins have increased by around 9%, showing how the Parfetts structure and support have helped strengthen the business’s profitability. Parfetts promotions play a key role in driving customers into the store. The point-of-sale materials are always eye-catching and a great way to attract sales. Since joining The Local, we’ve also dramatically extended our grocery and alcohol ranges, which has helped us cater to a wider range of customer needs. What we value most about being part of The Local is the competitive buying prices and strong selling prices, it gives us a real edge in the market. Customers appreciate the quality, value, and consistency we offer, and the loyalty they bring to us is something we are proud of, which has had a noticeable impact on our store.”


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